Sarasota Bay in early winter at golden hour, warm low sun across calm turquoise water with sailboats at anchor, palm-lined shoreline, and the Sarasota skyline soft in the distance
Market Updates

What Sarasota's Winter 2026-2027 Market Means for Buyers and Sellers

Written by Kim Donahue, REALTOR® with Medway Realty | 30+ Years of Real Estate Experience · Updated October 9, 2026

Heading into winter 2026-2027, the real estate market across Sarasota, Manatee, and Charlotte Counties is best described as two markets running at once. Single-family homes are firming up, while condos and townhomes remain softer. Inventory is tightening, homes are selling faster than they were last year, and mortgage rates are hovering near 7%. If you are trying to decide whether to buy, sell, or wait, here is what the latest data actually shows.

I am Kim Donahue, REALTOR® with Medway Realty, and I have spent more than 30 years helping buyers and sellers in these three counties make sense of markets exactly like this one. Let me walk you through what to expect this winter.


Is the Sarasota housing market slowing down this winter?

Not as a whole. The most recent data from the REALTOR Association of Sarasota and Manatee (RASM) shows a market that is rebalancing, not declining. In June 2026, the median single-family sale price in Sarasota County was about $492,450, up 8.2% year over year. Manatee County came in near $490,000, up 11.4%. Charlotte County continues to draw buyers who want more space per dollar and a quieter pace along Charlotte Harbor.

The story is different for condos and townhomes. Sarasota County condo medians were around $330,000 to $343,750, down roughly 7.5%, and Manatee County condos sat near $311,995. More supply and softer prices in that segment mean condo buyers hold real negotiating power right now.

What does the two-speed market mean for buyers?

For single-family buyers, competition remains real. Sarasota County's active single-family listings fell 27.4% to about 2,870 in June, and combined active inventory across the two counties dropped 14.5% to about 5,235 by August. Homes are going under contract in a median of 46 days, down from 61 days a year earlier. Months of supply for single-family homes sits at a balanced 4.3 to 5.0 months, which means well-priced homes in desirable neighborhoods still attract multiple offers.

For condo buyers, the picture is friendlier. With 6.5 to 8.1 months of supply, the condo market clearly favors buyers. You can take more time, negotiate on price, and ask for concessions. Just factor in the details that matter in Florida: association reserves, special assessments, and insurance costs. Those numbers belong in your monthly budget, not just the purchase price.

Will mortgage rates drop this winter?

Forecasts at the start of the year called for rates near 6.3% to 6.5% in 2026. Instead, rates rose for seven straight weeks into October, with the national 30-year fixed average around 7.4% and Florida's average near 7.1%. That is a meaningful affordability headwind, and it is why cash buyers, who make up roughly 43% of sales, have a clear advantage in this market.

My advice is to plan around today's rates rather than waiting for a large drop. If you can buy now and refinance later when rates ease, you lock in the home you want without gambling on timing. I cover this strategy in more detail in my guide to buying now and refinancing later.

What should sellers expect this winter?

Sellers are receiving about 93% to 94% of asking price on average, and single-family inventory is tight enough that well-priced homes still move. The key is pricing right from day one. Buyers have more options than they did a year ago, and an overpriced home that sits for two or three weeks loses the momentum that drives the strongest offers.

Condition matters more now too. With more inventory to compare against, a home that is decluttered, clean, and well-presented will outperform a comparable one that has not been prepared for the market. If you are getting ready to sell, my guide to preparing your home for sale covers the essentials.

The takeaway for winter 2026-2027

This is a market where preparation beats timing. For buyers, that means getting financing in order, knowing what you can afford including insurance and HOA fees, and being ready to act when the right single-family home appears. For condo buyers, it means taking advantage of real negotiating power while doing thorough due diligence. For sellers, it means pricing carefully and presenting your home seriously.

If you would like an honest read on where you fit in this winter's market, I would be glad to talk it through. Whether you are buying, selling, downsizing, or relocating from out of state, I can give you a straight answer based on the current numbers.

Frequently Asked Questions About the Winter 2026-2027 Market

Is now a good time to buy a home in Sarasota?

It depends on what you are buying. Single-family homes are competitive, with balanced supply and fast days on market, so you need to be ready to move when the right home appears. Condos and townhomes favor buyers, with more supply and softer prices. With rates near 7%, planning around today's rate and refinancing later is often the smartest path.

Are home prices dropping in Sarasota and Manatee Counties?

Single-family prices are holding steady and even climbing modestly, up 8.2% year over year in Sarasota County and 11.4% in Manatee County as of June 2026. Condo prices have declined, roughly 7.5% in Sarasota County. So it is less a market-wide drop and more a split between single-family homes and condos.

How long does it take to sell a home in Sarasota this winter?

Homes are going under contract in a median of 46 days, down from 61 days a year earlier. Well-priced single-family homes in desirable neighborhoods can move much faster. Sellers are receiving about 93% to 94% of asking price, so realistic pricing from the start is the single biggest factor in a smooth, timely sale.

You can reach me at (941) 724-2587 or schedule a conversation. I'm Kim Donahue, REALTOR® with Medway Realty — license SL3352997 — and I help buyers and sellers navigate the real details of moving in Sarasota, Manatee, and Charlotte Counties.

Let's Talk About Your Real Estate Goals

Ready to Find Your Dream Home in Sarasota?

Whether you're buying, selling, downsizing, or relocating to Florida — I'm here to help you figure out what comes next. No pressure, no hype.

Get Market Updates, Things to Do, Latest Articles!